Angry Dictator

links for 2008-03-10

• The Psychology of the $14,000 Handbag
  “Mr. Schwarz calls the top-priced goods ‘anchors.’ Anchors, he says, set the ceilings on prices of objects that don’t have a clear value.”
  (tags: Marketing Consumption)

Posted by PJ on Mar 10, 2008 | Comments |